C &C Grocery Case Analysis Essay examples
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C & C grocery store currently operates under a goal approach. They were committed to customer service and satisfaction. This approach provided the grocery chain with the profitability and growth they strived to obtain. The stores operative goals were attained and the chain had over 200 stores in operation. For years overall performance for C & C was excellent and came with ease. Unfortunately employee development and innovation and change weren't a top priority and it began to show. To remain successful C & C had to outsource and get advice from a team of consultants. The team dissected the company from top to bottom and advised the chain to implement an internal approach to go along with the goal approach. Implementing the internal…show more content…
The consulting team served as an analyzer and was very beneficial because they also encouraged C & C grocery to take on a focus differentiation to gain a competitive advantage. C & C should focus on their current customer base but also innovate. More departments (i.e. floral, pharmacy, gourmet/specialty) could be added to the stores to create one-stop shopping. Although they could not lower prices to compete with the Wal-Marts of the world they could venture into new possibilities to create more customer loyalty. For instance, if C & C had a pharmacy customers' could get their groceries and medicine in one location. Many customers would choose C & C grocery over Wal-Mart because of the friendly atmosphere and the stores desire to surpass their current expectations. This could put C &C in a realm of its own because larger retail stores have forgotten about customer satisfaction.
C & C Grocery's been in business for over 50 years and has a great customer base. It is very important for this company to continue to maintain customer loyalty so understanding their desires should be a high priority being that competition is increasing. The "Models of Effectiveness Values" allows management to take initiative and decide what is important for success and what can handle being a lower priority. In previous years, C & C didn't handle human relations in a respectable manner. In order to continue to have customer loyalty and profitability, employee morale is important
See attached case file for C&C Grocery.
1. Using a discussion of the types of effectiveness approaches, describe the current and proposed structure of C&C Grocery. Explain in detail.
2. Which of Porter's Competitive Strategies and Miles/Snow's Strategy Typology describe the role of consultant? Be Specific...
3. Which of the Models of Effectiveness Values would you predict would be the solution to each of the four problems at C&C Grocery? Why? Assume I have not read the case nor understand the model.
4. In general and using a discussion of linkages, how did C&C's first organizational structure contribute to the store manager's dissatisfaction?
5. What effect did it have on store meat and produce managers to report to district specialists? Why?
6. What structure problems contribute to the chain being slow to adapt to change? Explain.
7. Using information found in chapter 3; explain why cooperation with stores is so poor. Assume I don't know what you are talking about.
8. How would the proposed reorganizational address the problems addressed in question 4-7? Be specific.
9. What disadvantages might emerge over time with the proposed reorganization? Provide details.
C & C Grocery
The current organizational structure of C & C Grocery is highly centralized, concentrating almost all store decision making to the District Director wherein the store manager is almost solely responsible for the financial performance of each branch.
The proposed structure, on the other hand, solved this issue. It transferred more control to the store manager which is very important. Given the difficult economic times, more decision making authority on the store level would allow C & C Grocery to react to changes in its environment more effectively and efficiently.
As regards Miles/Snow's Strategy Typology, I would say that Prospectors describe the role of a consultant perfectly. According to this typology, prospectors are in continual search for market opportunities and experiment with potential responses to emerging environmental trends. This is true with consultants. They have to continually update their knowledge base and skill sets to keep on top of the field they are working in.
Now in regards Michael Porter's Competitive Strategies, I would say that the best one that describes a consultant roles is Differentiation. This is so because with the consultant, the firm seeks for ways to be noticed in the market place whether such way is to offer the lowest cost possible.
Given the four models of effectiveness - human relations emphasis, internal process emphasis, rational goal emphasis, ...