There is a common misconception that we want to clear up: that an acceptance letter to a top-tier business school is all about what you’ve achieved so far.
An acceptance letter to a top tier MBA program is not a blue ribbon for past achievements. While it’s certainly true that admissions committees want to know what you’ve accomplished thus far, it’s because they are trying to assess your future promise – your potential.
You must convince the admissions committee that you are just getting started and that you will achieve even greater things in the future!
One of the primary ways is to get the admissions board excited about your future plans – and you can do that with your career goals essay.
One question appears in some form in just about every application:
“What are your short-term and long-term career goals and how will our program prepare you to achieve those goals?”
Is the admissions committee really all that interested in what job you hope to get when you graduate? Do they want to read 10,000 essays about each candidate’s rung-by-rung plan for climbing the corporate ladder? Not really.
If not, then why do they ask the career goals question?
They ask the question because they want to be convinced that you have outstanding “potential.” There’s that word again. At MBA Prep School, we define “potential” as a collection of capabilities fueled by passion and directed by purpose toward a defined set of career goals. It follows that an A+ career goals essay must express your career purpose, career goals, and career action plan.
Your past achievements are evidence that you have the capabilities (i.e., skills, talents, and experiences) necessary to achieve your aspirations. Many candidates undermine their chances for admission by proposing a set of lofty career goals that don’t appear realistic when viewed in the context of their past experiences and strengths. Grand ambitions are fine but you can hurt your chances for an acceptance letter if you are unable to convince admissions officers that the dots connect from your past accomplishments to your future aims.
Defining your career goals is a central step in formulating your application strategy because a powerful career goals essay will tell the admissions officers how you plan to become a leader of consequence once you graduate. The coherence of your career goals essay will serve as an elegant proof of your potential. Your career goals, if properly developed and defined, will set you apart from other candidates competing for a spot at that school and that’s exactly what you want them to do.
To help you meet this challenge, we’ve created a simple rubric that you can use to predict how your career goals essay might be “graded” by the admissions committee. By grading your essay drafts on your own, you will be able to determine how to improve upon the quality of your essay.
|A+||Your career goals address a significant problem that you have the capabilities to solve, in a field that you are passionately interested, the career goals are personally meaningful, and the results are socially beneficial.|
|A||Your career goals address a significant problem that you have the capabilities to solve, in a field that you are passionately interested, the career goals are personally meaningful|
|B||Your career goals are aligned with some of your capabilities in a field that interests you.|
|C||Your career goals are aligned with some of your capabilities|
|F||Your career goals are unclear or misaligned with your capabilities and lack significance, passion, meaning, and social benefit.|
Let me be clear that writing a career goals essay that scores in the top 2% is not easy. The difference between an A an A+ is that the career path you are dedicated to will benefit others in a significant way. We are not suggesting that you need to write about starting a non-profit organization to get into business school. The world needs investment bankers, consultants, entrepreneurs, and corporate CEOs too, and business schools still have room in their classrooms for candidates with these kinds of ambitions. If it’s hard to make a case on social benefit, you just need to work that much harder to convey your passion for your career path and explain why your career goals are meaningful to you.
Nothing we’ve said here should imply that we are recommending that you manufacture an answer that is simply meant to hit the admissions committees’ hot-buttons. Remember that admissions officers read thousands of these essays and so they can tell the difference between aspirations that have integrity and those that are simply engineered for effect.
Creating an A+ answer to the career goals question will require hard work and soul searching on your part but can be very exciting once completed. You will have a coherent, logically structured set of career goals aligned with your abilities, deeper motivations, and sense of purpose. In essence, you will have a roadmap to guide your career journey from MBA school onwards.
Below are some common scholarship essay questions. You can use these as a great starting point for a pesonal statement. Some of these essay questions are used in the Maricopa Scholarship Database.
- What life experiences have shaped who you are today and what challenges have you overcome in achieving your education (i.e. financial, personal, medical, etc.)?
- Explain why you need financial assistance.
- Describe your academic and career goals and your plans to achieve them and discuss any of your extracurricular/volunteer activities (both on and off campus) that you may perform.
- Describe an event in which you took a leadership role and what you learned about yourself.
This is a sample essay to help guide you when you are writing essays for scholarships. Keep in mind that all scholarship applications are different, so you may have to design your essay to meet those specific requirements.
(State an overview of what you are going to talk about in the essay. If the essay is about you, give a brief description of your experiences, goals, aspirations, family background, etc. Touch on why you want the scholarship.)
For as long as I could remember, I have wanted to be a veterinarian. I have been responsible for the care and feeding of pets ever since I was in the second grade. In high school, I participated in the 4-H club as well as the Junior Humane society. To reach my goals, I realize that I must pursue an eight year college education which will begin with the Fall 2010 semester. I am very excited about my future and feel that with the opportunity your scholarship will provide, I can help many animals.
Paragraph II & III
(Go into more detail on one of the topics listed in paragraph I. For example, elaborate on your previous experiences, family and financial situation, volunteer work, employment, academic career, future goals, college plans, etc.)
My love for animals has been encouraged by my family and friends. I have had the opportunity to volunteer with the local animal shelter and provide basic care to the stray animals. With the help of my biology teacher, I was able to start a 4-H club on campus. Many of the other students on campus developed an interest in the animals and now our club has 100 members. My family also has many animals for which I provide care, including basic needs as well as first aid. I find that I enjoy that aspect of pet ownership best. Unfortunately, my family cannot afford to pay for my entire education, so I hope to use my skills and love of animals to help me pay for college.
(Conclude your essay with a wrap-up of why you should be considered for the scholarship; how do your goals match those of the organization, etc.)
Your organization stands for what I believe in. Like your organization, I hope to help animals for the rest of my life. To reach my goals, I need as much help as possible. I already have the moral support of my family and friends, but that is not quite enough to make my dream come true. I hope that your organization can help me reach this dream by awarding me your scholarship.